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The iBuyer Phenomenon: What Realtors Need to Know

The iBuyer Phenomenon: What REALTORS® Need to Know

By Kiara Taylor / November 6, 2023
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iBuyers are changing home sales in the real estate market. In fact, recent data shows that these tech-powered companies have already increased home prices by as much as 2.8%. This is a clear indication that this phenomenon can’t be ignored.…

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The Art of Crafting Irresistible Real Estate Listings: Hyper-Personalization for Niche Buyers

The Art of Crafting Irresistible Real Estate Listings: Hyper-Personalization for Niche Buyers

By Kiara Taylor / September 18, 2023
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Generic property listings will no longer sell you houses.  Nowadays, only personalization can supercharge your success in real estate. It’s not just a nice-to-have; it’s a must-have.  When you tailor your listings, you’re not just selling a property; you’re selling…

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Successful Negotiation Techniques to Win Deals and Build Long-Term Relationships

Successful Negotiation Techniques to Win Deals and Build Long-Term Relationships

By Kiara Taylor / July 17, 2023
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In the real estate market, the art of negotiation is an essential skill that can make all the difference in your overall business success. Mastering this art will help you gain the ability to forge connections, establish trust, and close…

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Mastering Lead Generation as a REALTOR®: Strategies and Techniques to Build a Better Book of Business

Mastering Lead Generation as a REALTOR®: Strategies and Techniques to Build a Better Book of Business

By Kiara Taylor / July 3, 2023
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Lead generation is the fuel that propels the engines of success in the real estate industry. It’s the heartbeat that fuels success and propels real estate agents to soar above. But successfully generating leads is not a mere game of…

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Maximizing Profit Through Short-Term Rentals

Maximizing Profit Through Short-Term Rentals

By Kiara Taylor / June 12, 2023
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Short-term rentals have taken the world by storm, transforming how people travel and opening up exciting avenues for property investors.  With platforms like Airbnb and the allure of vacation homes, the short-term rental market is ablaze with potential. But here’s…

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How to Choose a Lending Partner

How to Choose a Lending Partner

By Embrace Home Loans Staff / October 31, 2022
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Forming strong business relationships with a loan officer takes time and effort. These relationships are central to your performance and success and should never be under estimated or taken for granted. When it comes to choosing a lender or lenders, you want to look beyond just interest rates and product selection. Your clients are valuable and sharing them with a lender that can’t deliver puts future referrals at risk.

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Which Is More Important: The Loan Officer or the Lender?

Which Is More Important: The Loan Officer or the Lender?

By Embrace Home Loans Staff / October 19, 2022
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The obvious answer to this question? Both. A lender should have the widest array of products with competitive rates and terms. Service should be exceptional from pre-approval to closing. After all, you want the very best for your client. But…

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real estate marketing tip

11 Ways Agents Can Work More Efficiently

By Embrace Home Loans Staff / December 20, 2019
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Americans are among the most productive people on the planet. From moleskin notebooks to apps, we are constantly in search of new ways to organize our work and optimize our time. Here are some easy ways to make work more…

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real estate marketing tip

4 Benefits of Making Community Service Part of Your Real Estate Business Plan

By Embrace Home Loans Staff / December 6, 2019
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While you review 2019 and plan for the year ahead, ask yourself: Have I given back to my community? As a real estate agent, your community is as much your product as is an individual home. If you pride yourself…

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real estate marketing tip

5 Ways You Can Turn Networking into Dollars

By Embrace Home Loans Staff / November 29, 2019
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If time is money, then money must be time — right? Seriously, when you think of the time you put into your networking efforts can you honestly say they pay off? Here are five things you can and should be…

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