Marketing

Housing Market Update for May 2019

Spring has sprung — and with it, April housing numbers to give us some insight into current market conditions. Broadly speaking, home values continue to increase, inventory of existing homes remains light, interest rates remain unchanged, and with homes staying on the market on average 24 days, the seller's market remains strong. Even in the [...]

By |2019-05-23T09:38:57-04:00May 24th, 2019|Categories: Marketing, Real Estate Agents|Tags: |

How to Host an Effective First-Time Homebuyer Seminar

Hosting a seminar for first-time homebuyers can be a great way to establish yourself as a knowledgeable local real estate pro, as well as drum up leads and new clients. Best of all? Those clients come with serious potential. Only on their first home purchase, there’s ample room to educate, impress, and make an impact, [...]

By |2019-05-22T10:45:40-04:00May 22nd, 2019|Categories: Marketing, Real Estate Agents|Tags: , , , |

How Real Estate Agents Can Generate Quality Leads from Instagram

There are few industries as perfectly suited to Instagram as real estate. Photos of killer interior design ideas and luxury decor? Yes, please. Pictures of amazing architecture and high-tech amenities? You bet.  These are all visuals that aren’t just attractive — they’re downright universal, and they're a great way to drum up leads, convert new [...]

By |2019-05-14T11:51:19-04:00May 14th, 2019|Categories: Marketing, Real Estate Agents|Tags: , , , |

9 Benefits of Automating Your Email Campaigns

Email marketing campaigns are one of the best ways to convert new clients, or nurture past clients and referral partners. Creating and distributing an effective email campaign involves database management, content creation, graphic design, and setting parameters for distribution — work that most real estate agents don’t have the time or expertise to execute properly. [...]

By |2019-04-18T10:04:33-04:00April 19th, 2019|Categories: Marketing, Real Estate Agents|Tags: |

7 Essentials for a Successful Drip Email Marketing

Email marketing continues to be an effective way to reach new clients and nurture past customers. Drip campaigns — that is, a series of timely and informative emails delivered over a set period of time — keep clients in the loop and your name top-of-mind. Creating and distributing a drip campaign effectively has never been [...]

By |2019-04-11T14:37:15-04:00April 12th, 2019|Categories: Marketing, Real Estate Agents|Tags: |

4 Signs That Spring Sales Will Be Strong

Maybe it’s just the blue sky and sunshine or renewed stability in the stock market, but I’m feeling optimistic about the spring selling season. Here’s why, according to the experts: Interest rates. Last fall's rise in interest rates slowed buyer activity and led to an overall slowdown in home sales and price growth. The good [...]

By |2019-04-08T16:49:22-04:00April 5th, 2019|Categories: Marketing, Real Estate Agents|Tags: |

9 Things Successful Marketers Do Every Day

Being a successful marketer requires both discipline and flexibility. You need to meet your daily, weekly, monthly marketing goals and allow for the unexpected at the same time. By beginning your day working through this series of tasks, you should be able to free up time to deal with whatever comes along. Review plan – [...]

By |2019-04-08T16:49:28-04:00March 29th, 2019|Categories: Marketing, Real Estate Agents|Tags: |

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